Sunny Days Entertainment Seeks a Knockout with 9Round Fitness • The Toy Book


Source: Sunny Days Entertainment

Sunny Days Entertainment is getting into the ring with 9Round Fitness.

The South Carolina company known for its Ravel Tales and Maxx Action lines teamed up with the world’s largest kickboxing fitness franchise for a line of new boxing equipment that will help families to level up their at-home workouts.

“We’re thrilled to be able to partner with 9Round, bringing a quality product to consumers at a time when we know they are looking for it most,” says Rick Mershon, senior vice president of sales and marketing, Sunny Days Entertainment. “9Round Fitness has built an outstanding reputation nationwide not only as a fitness company but also as a brand, and that is very apparent through the initial consumer response to the products.”

While Sunny Days is known for toys, the 9Round line is legitimate workout gear, including 9Round branded boxing gloves, mitts, wrist wraps, and a freestanding reflex bag.

Just as toys and games have seen massive sales increases during the ongoing COVID-19 pandemic, sales of home fitness gear and exercise equipment has also been on the rise since March.



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