Walmart Reveals 2020 Top-Rated by Kids Toy List • The Toy Book

Source: Walmart/The Toy Book

Walmart is the first U.S. retailer to unveil its annual list of top picks for the holiday shopping season.

The company’s 2020 Top-Rated by Kids Toy List is a collection of 36 toys across six categories, many of which are exclusives that can be found only at Walmart.

“This year’s Top-Rated by Kids Toy List reflects the shift we’ve seen in toy trends and behaviors this year,” says Walmart’s Steve Ronchetto, vice president of toys. “Toys play a critical role in families’ lives as they spend more time at home and parents seek ways to keep kids engaged with learning-based play. More than any year before, we’re seeing strong interest across toys that stem from digital platforms, like kid influencer-created toys, interactive and educational toys, screen-free indoor entertainment, and toys for active outdoor play.”

Scroll down to see the full list of toys that made the list.

On Sept. 23, our sister publication the Toy Insider will reveal the hottest toys of the year in its 15th annual Holiday Gift Guide. Stay tuned!

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