Skyrocket inked a deal with Wow! Stuff to bring its customizable, at-home printable face masks into the U.S. market.
Under the new agreement, Skyrocket will exclusively market and distribute The Printable Face Mask under the SnapStyle brand in the U.S. Wow! Stuff launched the brand as The Printable Mask Co. in the UK earlier this month.
“The Printable Face Masks will allow people of all ages who have had their identity and individuality taken away by the necessity of wearing masks because of COVID-19 to express themselves in
a positive, creative, and unique way,” says Nelo Lucich, co-founder and CEO, Skyrocket. “People will love to design and show off masks that replicate their face, coordinate with their outfit, or express their individual style. By making masks more personal and natural, The Printable Face Masks will hopefully lead to more people wearing face coverings and help reduce the transmission of COVID-19.”
The innovation team of in-house scientists at Wow! Stuff created a patent-pending mask technology for kids to create their own masks using any image from a smartphone or other device. With a companion app and a regular inkjet printer, the masks are created using A4-sized sheets made of 100% percale cotton. Using the Mask Creator app in a web browser, kids can scale, rotate, and position any image exactly as they would like it to appear on the final mask. The app also includes patented “Face Wrap” software which modifies the picture of a face, so that it maintains correct
proportions when applied to a mask and worn.
“Wow! Stuff is known for creating the most innovative products in the world and we’re so proud to be able to partner with Skyrocket, a company whose ingenuity and creativity are in line with that of our team,” says Richard North, CEO of Wow! Stuff. “We will use their expertise in marketing and distribution in the U.S. to launch this brand new product. The Printable Face Mask will hopefully inspire makers of all ages to get creative in the current climate, but most importantly, help encourage following safety guidelines established by the World Health Organization.”
SnapStyle printable facemasks will be available beginning in October.