Enjoy Rohan F.’s interview with Game Maven Tom Kalinske at Toy Fair 2020. Thomas “Tom” Kalinske is an American businessman, former president and CEO of Sega of America, Inc. and CEO and COB of Leapfrog. He worked for Mattel in the late 70’s/early 80’s, reviving the Barbie & Hot Wheels Brands, launching Masters of the Universe, then was promoted to CEO of Mattel (1985-87), CEO of Matchbox, and more. His aggressive marketing decisions during his time at Sega, such as price drops, anti-Nintendo attack ads, and the famous “Sega Scream” TV campaign, are often cited as key elements in the success of the Genesis video game console. He is currently the Executive Chairman of Global Education Learning, a company dedicated to children’s education in China.
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