The Toy Insider Prepares to Unwrap Holiday of Play @ Home • The Toy Book

Following the success of its first-ever virtual event, Sweet Suite @ Home, our sister publication, the Toy Insider is getting ready to help sleigh the holiday shopping season.

Set to take place on October 22, the Toy Insider’s 9th annual Holiday of Play event is going virtual this year as Holiday of Play @ Home, an exclusive, invite-only media event designed for press, bloggers, influencers, and content creators to get up close and personal with the hottest toys of the holiday season.

Like Sweet Suite @ Home — and unlike many virtual events — Holiday of Play @ Home will take place in a fully immersive, 360-degree 3D interactive show floor environment in which attendees can meet with the companies behind some of the hottest toys, games, and more. The first wave of exhibiting sponsors has been revealed and more will be announced in the weeks leading up to the big event!

At Holiday of Play @ Home, attendees will be among the first to see live demos of toys and games from the Toy Insider’s highly anticipated Hot 20 list of the hottest holiday must-haves, as well as its STEM 10 and 12 Under $12 selections. Plus, more than 30 toy sponsors will be in attendance, showing off the hottest toys topping kids’ wish lists. The event will ring in the holiday season in style, so expect lots of spectacular seasonal elements to help inspire a holiday season filled with cheer!

Full details on Holiday of Play @ Home can be found here. Press, media, bloggers, influencers, and other content creators interested in an invite can apply here.

For sponsorship opportunities, contact Jackie Breyer.

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